This site is experiencing some technical difficulties. I am not quite sure what the cause is but am investigating and hope to have it resolved shortly. If the meanwhile you may find the commenting system “flaky” and may notice other random problems. I apologize in advance…

So Many Dumb Ways To Die
Do you remember the catchy little earworm “Dumb Ways To Die?” In what was undoubtedly one of history’s most successful public awareness campaigns, Metro Trains of Melbourne, Australia, reached millions of people around the world with their message of railroad safety. They did this through an irresistibly snappy song.




